Hot on the heels of our announcements concerning the nine Scotts & Co brands (here and here) – I wanted to flag an announcement we made today relating to Kiddicare.
Kiddicare are the leading online supplier of nursery products, and they purchased SAFE™ with a view to evolving its online capabilities and optimising the customer experience whilst significantly lowering the risks traditionally associated with launching or replacing an existing eCommerce platform.
Kiddicare Product Page
Our online business accounts for 80% of our revenues and our plans for growth are aggressive. We replaced our existing platform with SAFE™ as we needed to obtain control of our eCommerce business. Our online plans are sophisticated and we need to address our requirements with a higher degree of autonomy, flexibility and responsiveness to change.
Scott Weavers-Wright, Partner, Kiddicare
Since the new eCommerce solution went live, Kiddicare have been voted online nursery retailer of the year by Mother and Baby magazine and a recent online survey completed by 30,000 customers highlighted 98% would recommend Kiddicare.com.
The complete press release is here.
Filed under: IT Services, Multi Channel, Retail, Technology, WebSphere Commerce, e-commerce, eCommerce , customer experience, eCommerce, kiddicare, Retail, SAFE, Scott Weavers-Wright
